The communication revolution
Introduction 
References:
Introduction
Last two decades are mainly characterized by the rapid and exponential growth of telecommunication and information technology; which has ultimately led to the condition, which is called ‘the communication revolution.’ It would not be exaggeration in any sense; but an established fact. Earlier it was thought that mobile phone was a luxury for a few; but in no time it has become necessity of the majority. Now it is said that the world has become a village and this has happened greatly due to the floods of mobile phones, their operators and devices.
Concept: What is a mobile phone?
As the two words indicate; it is not just a phone that is mobile; but it is much more than that. Today a mobile phone is simultaneously a music system, a mini computer, a complete video camera, a complete typewriter, a GPS (Global Positioning System), a recorder, a TV, a radio and what not. It has become like an omnivorous who is capturing everything, every facility as well as every manufacturer! This revolution not only has reached to common man; but it has affected the progress of many industrial giants such as producers of tape recorders, producers of radios, producers of TVs.
Looking at the background:
The rapid growth of this sector has produced certain positive results such as strengthening of communication systems; its reaching out to the poor, quality assurance and improvement, creation of employment opportunities for youth and so on. At the same time; it cannot be neglected that this craze has created some disparities. In many cases; we are using it more as a luxury than a necessity. The people live in abject poverty; yet they tend to use cell phones and TV’s, hampering their living standards. It is also established truth that India has much more mobile phones (45phones per 100 persons) than toilets (31toilets per 100 persons). It very clearly talks about prioritization of needs and mentality of the common man.
Market Opportunities:
Concept: What is a mobile phone?
As the two words indicate; it is not just a phone that is mobile; but it is much more than that. Today a mobile phone is simultaneously a music system, a mini computer, a complete video camera, a complete typewriter, a GPS (Global Positioning System), a recorder, a TV, a radio and what not. It has become like an omnivorous who is capturing everything, every facility as well as every manufacturer! This revolution not only has reached to common man; but it has affected the progress of many industrial giants such as producers of tape recorders, producers of radios, producers of TVs.
Looking at the background:
The rapid growth of this sector has produced certain positive results such as strengthening of communication systems; its reaching out to the poor, quality assurance and improvement, creation of employment opportunities for youth and so on. At the same time; it cannot be neglected that this craze has created some disparities. In many cases; we are using it more as a luxury than a necessity. The people live in abject poverty; yet they tend to use cell phones and TV’s, hampering their living standards. It is also established truth that India has much more mobile phones (45phones per 100 persons) than toilets (31toilets per 100 persons). It very clearly talks about prioritization of needs and mentality of the common man.
Market Opportunities:
Despite of these loopholes; the mobile phone industry has a growing market in India. Every now and then new companies are emerging as a hand set seller, service provider or supporter. For getting a lapse of this; we can take a look at the following example of Samsung’s Monte mobile phone. This has been recently launched in India.
The Monte combines in itself a smooth curvy design. With its multi-media features and an intuitive TouchWiz 2.0 Plus User interface the Samsung Monte allows users to stay connected with friends and colleagues through a suite of social network applications including Facebook and MySpace, allowing users to access their profiles whenever and wherever they choose.
The phone comes with a Multi Instant Chat Messenger to keep in touch no matter where you are, no matter what IM your friends use all from one universal Instant Messenger (All on one contact list). It is exciting, isn’t it! In addition Monte users can enjoy full internet browsing, with an accelerometer sensor allowing the onscreen image to automatically adjust as you rotate the phone.
The phone comes with a Multi Instant Chat Messenger to keep in touch no matter where you are, no matter what IM your friends use all from one universal Instant Messenger (All on one contact list). It is exciting, isn’t it! In addition Monte users can enjoy full internet browsing, with an accelerometer sensor allowing the onscreen image to automatically adjust as you rotate the phone.
Conclusion:
Thus, it is pretty clear what role a mobile phone plays in our life. It is not only a symbol of our dynamic and unstable lifestyle; but also it signifies even a greater trend of further changes and technology applications that are coming into our life may be as a need or as a luxury.
Thus, it is pretty clear what role a mobile phone plays in our life. It is not only a symbol of our dynamic and unstable lifestyle; but also it signifies even a greater trend of further changes and technology applications that are coming into our life may be as a need or as a luxury.
References:
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